Creative
Operations
You’ve got your audio file and show notes ready to go. Now what? Every podcast needs a hosting website, which is how your show ends up on directories such as Spotify and Apple Podcasts.
You start by submitting all the podcast data to the hosting site: your podcast title, cover art, show description, categories, etc. The podcast hosting site creates an RSS feed, which is a link that is essentially your podcast home. The next step is to take that link and submit it for distribution on streaming platforms. This hosting site is also where you upload and schedule individual episodes (with their accompanying show notes, transcript, and artwork if applicable) to go live.
I offer end-to-end services for this administrative work一all that’s required from you is to sign up and pay for the monthly hosting subscription (avg. $20/mo). My personal recommendation is Captivate.fm for its user-friendly design, best-in-class dynamic ad insertion, advanced episode analytics, and speedy customer support. However, I have experience with all major hosting sites, including Simplecast, Buzzsprout, Libsyn, Podbean, and more.
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Upload and process audio file on hosting site
Integrate and quality control check dynamic ads (if applicable)
Format episode title and show notes
Upload transcript and provided episode cover art
Accurately classify episode type, number, and season
Include custom URL to the accompanying episode blog post
Execute episode scheduling and publishing
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Upload and process video file on YouTube
Include episode end screen (recommended video & subscribe button)
Format episode title and description
Upload provided episode thumbnail image
Generate up to 10 unique tags for each video
Execute video scheduling and publishing
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Embed episode player
Format writing, photos, and guest bio
Include standardized "Rate, Review & Follow" section
Populate excerpt, meta data, and cover image
Schedule blog post for episode release
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Properly format newsletter with established template
Conduct quality assurance testing prior to publishing
Schedule email for episode release